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General Sales Manager


Do you have high expectations for yourself and your job? Well, so do we.
As a general sales manager, you act as an entrepreneur within our enterprise and assume responsibility for one of our stores.
We are looking for professionals with experience who have a passion for working with people, enthusiasm for fashion and numbers, and a hands-on mentality.


Start date:

To be agreed on an individual basis.

Work location:

At one of our stores

Application period:

At least 3 months before your desired starting date

Give your career a boost with Peek & Cloppenburg


  • University degree as well as several years of experience in a management position in a service-oriented sector.
  • Experience in leading and managing people.
  • Solid overview of the local fashion retail market.
  • Good understanding of visual merchandising concepts.
  • Very good knowledge of German and/or English.


Read about the careers of General Sales Managers
Marina Bakula

General Sales Manager, Croatia

Marina Bakula
Tudor Dobre

General Sales Manager, Romania

Tudor Dobre
Dorota Kulasz

General Sales Manager, Poland

Dorota Kulasza

Frequently asked questions

What qualifications/interests should I have?

You have a university degree (preferably in Economics) combined with several years of experience in a management position in a service-oriented segment or retail, ideally in the field of fashion. Experience in leading and managing people and a solid overview of the local fashion retail market, competitors and the general lifestyle environment are qualities that you bring to the table. You combine a highly professional appearance with in-depth social and communication skills, team orientation, organisational and analytical abilities. Furthermore, you have a good understanding of visual merchandising concepts and a high level of proficiency in German and/or English.

How will I be trained?

Throughout the course of approximately six months of on-the-job training, you will be individually prepared in stores in your local market as well as in our international stores abroad. You will grow with your tasks and will receive more and more responsibility over time. At the same time, you will also be trained via our modular courses held in German at the head office in Vienna or Düsseldorf. After completing your training phase, you will be responsible for a store.

What opportunities for development will I have?

You will begin as a general sales manager, and will have first-class career prospects – even more so if you are flexible regarding location, as there are many career options awaiting you abroad in the other P&C markets. You could, for example, become a Store Director in the medium term or a Regional Sales Manager in the long term.

Is placement abroad possible?

Yes. If you are interested in other cultures and countries or have special language qualifications, we take these factors into account when creating your development plan. Of course we will also support you with language lessons and intercultural training.

What does the application process look like?

Peek & Cloppenburg wants to take the time to get to know you – and to give you time to get to know the company. Consequently, there is a multi-stage process consisting of 4-5 steps, which means it is best to apply at least 3 months before your desired starting date.

The selection process consists of the following steps:

  • Interview with Mrs. Paulina Wiedl, Recruiting and Development of Buyer, Sales Manager and General Sales Manager
  • Sneak peek into the business, including a meeting with your potential colleagues
  • Interview with your direct superior
  • Meeting with the Managing Board
  • Several tests

Contact Person

Marta Kot
Marta Kot

Recruiting and Development of Sales Manager and General Sales Manager

Give your career a boost with Peek & Cloppenburg

Are you a confident person who has already gained work experience in the fashion industry? Are you also looking for fair payment and excellent career prospects? We at P&C are constantly looking for professionals who are willing to assume responsibility and embrace the day-to-day challenges of leading a motivated team of hundreds of employees. If you are interested, please send us a detailed application using our online form or by email.


Motivated people with a completed education and several years of working experience in retail or comparable fashion-related fields are always welcome at P&C. We expect you to have a degree from a university or university of applied sciences, be highly motivated, work efficiently on your own and have an interest in fashion and lifestyle.


  • Assistant Department Manager  
  • Department Manager
  • General Sales Manager


No matter the level at which you enter, the career perspectives at Peek & Cloppenburg are always attractive. We guarantee a secure job with an above-average income and the prospect of climbing the career ladder in an international surrounding. Becoming Regional Sales Manager in Central and Eastern Europe is just one of the many possibilities.

After completing the six-to-eight-week (Assistant Department Manager), four-to-six-month (Department Manager) or six-month-long training programme (General Sales Manager), you will find yourself in a position of responsibility at one of our stores in CEE or the Peek & Cloppenburg headquarters in Vienna, Austria or Düsseldorf, Germany. From this point onwards, you will be faced with a huge variety of different tasks and will have the chance to contribute your individual strengths to Peek & Cloppenburg.

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